{"id":27152,"date":"2023-03-10T12:27:24","date_gmt":"2023-03-10T18:27:24","guid":{"rendered":"https:\/\/staging.btmglobal.com\/?page_id=27152"},"modified":"2023-03-15T07:39:25","modified_gmt":"2023-03-15T12:39:25","slug":"scheels-enhance-the-customer-experience-and-improve-productivity-with-custom-pos","status":"publish","type":"page","link":"https:\/\/staging.btmglobal.com\/scheels-enhance-the-customer-experience-and-improve-productivity-with-custom-pos\/","title":{"rendered":"Scheels: Enhance the Customer Experience and Improve Productivity with Custom POS"},"content":{"rendered":"

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    For more than 100 years, Scheels has been a trusted name in quality goods. The company evolved from a general merchandise store to a sporting goods destination, now with 26 stores in 11 states and supported by 6,000 employees. It is an employee-owned, privately held business that credits its empowered associates, leaders and partners for the company\u2019s success.<\/p>\n<\/div>

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    Project scope and challenge<\/strong><\/h2>\n

    Most Scheels stores feature Gramma Ginna\u2019s Restaurant and Fudge Shop, each of which offers unique specials and goods to customers. Scheels was a long- time Oracle Retail user, including Oracle Point of Sale (ORPOS). However, as its Gramma Ginna\u2019s concept grew, the retailer found that the system\u2019s interface did not meet the needs of its deli operation: while the traditional interface was very efficient for Scheels\u2019 regular POS stations, it actually slowed lines and required more associate training in the restaurants and coffee shops.<\/p>\n

    Most retailers would solve this problem by using a quick- service restaurant POS system running in parallel with the standard retail POS application, but Scheels thought the additional expense and complexity of two systems weren\u2019t warranted nor desirable. Instead, the retailer sought a technology partner to design a new and better interface.<\/p>\n<\/div>