BTM Global Wins Oracle Industry Solutions Award

BTM Global has been honored with an industry award recognizing its exceptional innovation and execution in delivering one of the first Oracle implementations to seamlessly integrate Oracle NetSuite, Oracle Retail Xstore POS, and Oracle Retail Customer Engagement Cloud Services (CECS), all within an impressive 90 days.

This milestone project was for India Bazaar, a growing Tier 2 grocery retailer, showcasing BTM Global’s ability to deliver enterprise-grade Oracle solutions to emerging retailers, setting a new standard for scalability, speed, and innovation.

Delivering a Unified Oracle Ecosystem

Before, India Bazaar operated on a fragmented system landscape that limited scalability and efficiency. BTM Global implemented one of the first implementations combining Oracle NetSuite SaaS, Oracle Retail Xstore POS, Oracle Retail CECS Saas, and Oracle Cloud Infrastructure (OCI), proving Oracle’s “Better Together” vision.

BTM developed custom integration layers to seamlessly connect multiple business platforms and enabled electronic shelf label functionality through a third-party system. This allowed the client to unify CRM, loyalty, promotions, ERP, finance, and POS operations within one cohesive ecosystem.

Key innovations included tailored integrations to streamline communication across systems and the implementation of a third-party electronic shelf label solution.

A fully integrated architecture, hosted on Oracle Cloud Infrastructure (OCI), replaced disconnected legacy systems with a centralized, efficient, secure, and future-ready technology stack.

This project set a new bar for modularity, integration, and operational value in the Tier 2 and 3 grocery and retail segments previously underserved by Oracle. Additionally, BTM will be extending innovation through self-checkout and mobile POS in future phases.

High Impact, Rapid Results

In just 90 days, the organization launched multiple Oracle platforms, new payment gateways, and upgraded devices, achieving a rapid time-to-market well ahead of industry norms.

Key outcomes included:

  • Streamlined operations and simplified support
  • Enhanced transaction reliability and scalability
  • Reduced IT complexity through cloud hosting
  • Seamless support for both corporate and franchise store models

Despite operating with a lean IT staff, the client now benefits from enterprise-level functionality without the overhead of a large technical team, enabling continued growth and innovation across diverse markets.

Redefining Possibilities

Powerful, cloud-based Oracle technologies aren’t just for Tier 1 retailers. By combining Oracle Retail and NetSuite, BTM Global has created a ‘cross over’ Oracle implementation model that enables smaller retailers to access enterprise-grade technology without the burden of customization complexity, the need for large internal IT teams, or inflated time-to-market.

This is a game-changer for multi-market, smaller retail clients with mixed organizations and the need to change how they interact and serve their customers flexibly. The project demonstrated that powerful, cloud-based Oracle technology can serve smaller, growing businesses at a fraction of the cost and time of traditional enterprise solutions.

Built for Speed, Flexibility, and Future Growth

BTM collaborated with both Oracle Retail and NetSuite on this opportunity from the start. Rather than using a patchwork of disconnected point solutions, the client embraced a single-vendor strategy, selecting Oracle for its depth, integrated roadmap, and simplicity of support. Oracle’s ability to deliver best-in-class POS and omni-channel selling capabilities, a 360 view of the customer, ERP, and financials across applications that are ‘right-sized’ for smaller retailers makes them more competitive against other software solutions that traditionally focus on ‘one tier’ within the retail market.

This approach also supported corporate and franchise operations through shared infrastructure, an uncommon model in the grocery space. Competing solutions could not match Oracle’s unified stack and leading capabilities.

The 90-day turnaround time was achieved by applying BTM’s proven, proprietary process and methodology, which focuses on leveraging Oracle’s base application functionality to the fullest before exploring extensions and customizations. BTM’s collaborative approach enabled the client’s lean IT staff to roll out their additional stores and provide Level 1 and 2 support to their business teams. Post-launch, the solution required minimal rework, thanks to minimal customizations.

A True “Better Together” Success Story

This award-winning project reflects the strength of BTM Global’s collaboration with both Oracle Retail and NetSuite. The client now benefits from a future-ready architecture, reduced reliance on multiple vendors, and centralized support through Oracle technologies, positioning them for scalable growth and continued innovation in a highly competitive retail sector.

By pioneering this “One Oracle” approach, BTM Global not only delivered transformative results for India Bazaar but also redefined how smaller, multi-market retailers can leverage Oracle’s cloud technologies to compete and thrive.

About BTM Global

BTM Global delivers consulting, implementation, and support solutions for Oracle Retail and Oracle NetSuite clients worldwide. Known for its collaborative approach, deep retail expertise, and ability to execute complex, cross-platform Oracle projects, BTM Global continues to help clients innovate, streamline operations, and unlock new growth opportunities.

About the Industry Solutions Award

From the Oracle site: This award recognizes OPN partners who demonstrate Oracle industry expertise and deliver innovative, high-impact implementations for Oracle customers on time and within budget.

This award honors partners that demonstrate a clear understanding of industry-specific challenges and consistently deliver measurable customer success with Oracle technology.

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