Meet the Team: Chris Casebeer, Solutions Architect
At BTM Global, we believe our work is about more than technology. It’s about our people and our relationships with clients and colleagues. We hope this “Meet the Team” series gives you a better understanding of the personalities and passions that make up BTM Global!
Chris Casebeer wanted his next career move to utilize his deep expertise, while giving him opportunities to diversify his skillset. He found that fit – and a collaborative culture – at BTM Global. Read on to learn what keeps Chris interested in his work and what he wishes others knew about BTM!
What are your responsibilities at BTM Global?
As a solutions architect, I make sure our Oracle Retail clients understand how to best leverage their retail applications to meet their business needs. This includes explaining when base functionality can be used, as well as defining system modification when needed.
As part of this role, I need to have in-depth knowledge of how data is used with front-end functionality and how different systems communicate and work together. To be most effective for clients, I need to be a subject matter expert who also has deep technical knowledge.
What made you want to join the BTM Global team?
At my previous company, I worked mainly with Oracle Retail Customer Engagement (ORCE). Even though I had some exposure to other retail applications such as Xstore, Salesforce, Order Broker, etc., I didn’t have time to dive into them.
I’m excited that the expertise of the BTM staff, as well the variety of work, will allow me to expand my knowledge and get experience in other areas. BTM has retail experts working on Merchandising Operations Managements, Store Systems and Omni-Channel, and Planning and Supply Chain. They also have teams implementing systems such as NetSuite and Kantata (formerly Mavenlink). I’m excited about this variety because it will allow me to share my expertise and grow my knowledge.
What do you wish others in the industry knew about BTM?
BTM is careful to choose the best people who also share their values. It’s not only about deep industry knowledge, but about building a team culture of working together.
When you are assigned a team for your project, the project is not limited by the knowledge of the team members. It’s common for teams to share knowledge across projects, which means our clients get the benefits of BTM’s diverse experience as a whole. The benefit of BTM is their people.
What excites you about your work?
What excites me most about working in technology is solving and preventing issues. On the prevention side, I enjoy showing new clients how a system works and using my years of experience to explain what mistakes can occur and how they can be avoided. When an issue does arise, I like tracking down the source and defining a permanent solution. Since I have been working in retail for so long, there are times when I can direct the client to the exact cause quickly. I believe the benefit of experience is really having made or seen many mistakes, and knowing how to avoid them.
What keeps you interested in the tech space?
The retail technology space is always evolving and I like helping clients grow. There is a lot more to retail than getting products to the store and ringing up an item at the register!
Today’s retailers need to offer more in order to compete with online sellers. This includes providing better customer service through customized offers and loyalty programs, as well as blurring the line between online and brick-and-mortar stores with omnichannel programs like infinite aisles and buy-online/pick-up-in-store (BOPIS) options.
At BTM, the systems we implement help online and brick-and-mortar locations work together to provide the best customer experience.
Tell us about your life outside of work.
I enjoy being in the outdoors. This includes biking, hiking and kayaking. This past year I had the opportunity to take a cruise to Alaska. In addition to the typical whale watching, I hiked around Mendenhall Glacier, took an e-bike ride in the Tongass National Forest, visited a bear sanctuary, and took a boat trip on Silver Bay. It was a great trip and I hope to return one day to see more.
Interested in joining the BTM team? See our open positions!