BTM Global: Building Innovative Solutions
In today’s rapidly evolving digital landscape, businesses have no choice but to continually adapt and innovate to stay ahead of the competition. At BTM Global, we pride ourselves on being at the forefront of this change, delivering cutting-edge solutions that not only meet our clients’ needs but pushes the envelope of what’s been done in the past.
In the ever-changing world of retail, retailers worldwide are looking to meet and exceed customer demands. From sleek POS integrations to inventory tracking, our goal is to keep your front end functional and looking great so you can attract new customers and keep your current base happy.
Need assistance? Reach out to the BTM Global team.
The State of Retailers
In today’s market, everybody is a retailer. From the dry cleaner to the remodelers bidding to renovate your house—even your healthcare provider is a retailer. As consumer expectations become more demanding, with increased calls for immediate gratification, personalization, and at-home shopping methods, retailers across industries are looking to upgrade and streamline their processes. If they can’t do that successfully, they risk losing customers.
This is where BTM Global comes in. We work with you to ensure your outward appearance looks seamless while we upgrade your back end to be more in line with today’s expectations. Many retailers want to increase their flexibility with more responsive and customer-centric applications. But doing so can feel overwhelming. Our approach is all about an internal lift and shift that’s fast enough to capture the customer without overwhelming your team!
How Do We Develop Innovation Solutions?
Understanding Client Needs
The foundation of our innovation strategies always begins with a deep understanding of our client’s unique challenges and goals. First, we partner with our customers to understand their business needs, current roadblocks, and desired capabilities. This doesn’t just encompass what their customers need but also incorporates where their team needs help and what (and how much) they can handle.
Paving the Path Forward
With these challenges and opportunities in mind, we propose ways to move from step A to C while stopping at B along the way.
While retailers transition and upgrade their systems, they can’t sacrifice functionality. Some other integration companies offer a throwaway interim or propose a whole different direction while the changes are made, but we know that isn’t feasible in today’s marketplace.
Our solutions keep retailers on the same path. By constructing a client roadmap and utilizing our third-party expertise, we build a tangential course so you’re not going in another direction and throwing money away.
For the past 20 years, we’ve been developing solutions like this that move customers on their path in unique ways. Perhaps even more exciting, we’re starting to see other businesses leverage some of our approaches!
Custom Solutions with a Focus on Scalability
Every business is unique, and so are our solutions. We specialize in creating custom software and systems designed to scale as our clients grow. Whether it’s a comprehensive ERP system, a tailored e-commerce platform, or a mobile app, our approaches are built with future-proofing in mind.
Customer Success: A Real-Life Example
One of our customers served B2B and B2C customers both in-store and on their website, including home visits. When they came to us, they didn’t have a method to transact in the backyard. Instead, sales were being transacted in store and they had no ability to upsell. As you can imagine, having remote payments caused friction if changes were needed to the original service appointment.
We partnered with them to devise methods to make those sales and extend service to the customer’s backyard. We connected their systems via mobile hardware so their field teams could take orders, move inventory, and capture payment more efficiently and securely right from the customer’s home.
While this utilized some IT work, it didn’t require a complete overhaul of their backend systems, but rather was an updated extension of what they were doing. By leveraging a new version of their POS and connecting it with their old application versions, we were able to provide them system capabilities making their field teams more efficient sooner. Later this year, we’ll update the rest of their system landscape to make it even more seamless for their team to use!
“Typically, this type of IT transformation would take 6-12 months,” said Kimberly Berneck, BTM Global’s CEO. “Instead, in about 100 days, we could pilot this new capability for them and put it out in the field before their peak season.”
Not only was this solution proven to be a best practice, but it also provided a quicker ROI for our customers.
Partner With BTM Global
In a world where change is constant, having a trusted partner who can navigate the complexities of technology and business is invaluable. BTM Global is that partner. By working with us, you can leverage existing infrastructure to get you to a new level faster with a total cost of ownership. Our commitment to innovation, coupled with our deep industry expertise, makes us uniquely positioned to help you thrive in the digital age.
Ready to transform your business? Contact us today to learn how BTM Global can help you achieve your goals and stay ahead of the curve.
